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Understanding Multi-channel Marketing

            Prior to understanding multi-channel marketing, the biggest mistake most entrepreneurs and businesses make in first implementing SEO strategy is they focus on ranking in Google. As if they finally decided to compete in the triathlon of competitive ranking in order to get the traffic they finally realized is needed. Lets be honest, of course, ranking is a powerful way to gain traffic and visitors to your site. But once your knowledge in Digital marketing and SEO as a whole has matured, then and only then can you begin to focus on integrating Multi-channel marketing approaches. This ensures  not only boosts in rankings but also consistent traffic streams from multiple sources.   Types of Channels include: Web Content Email Marketing Social Media Videoo Marketing Paid Advertising Mobile Marketing  
             As software and platforms continue to create new ideas for marketing on the web, it's highly important to understand the power of multi-channeling . The articles below are highly helpful in understanding this topic simplistically. The overall goal for your company or business is to create a plan through the use of multi-channel marketing to generate traffic from multiple sources. Done successfully,  this should most likely attract the type of  audience or prospect your looking to engage. Multi-channel-Marketing

Constructing a Multi-channel Marketing Plan

With so many choices, channels and constraints how do you prioritize your budgets and resources to maximize the impact of your interactive marketing? This slide will cover how to:   • Construct concurrent or consecutive cross channel relationships so they support and enhance each other • Prioritize efforts across channels based on what really matters • Separate test budgets from working budgets • Develop and execute actionable results • Deciding which channels make sense for the audience and content
Content Marketing: Multi-channel approach increases organic traffic ...
Apr 15, 2015 ... Content Marketing: Multi-channel approach increases organic traffic 97% ... its SEO, social media and email channels and increased organic traffic 97% and ... we can rank for and th...
SEO, PPC and Content Marketing: A Multi-Channel Strategy ...
Jun 22, 2015 ... SEO, PPC and Content Marketing: A Multi-Channel Strategy ... natural -- write good content, optimize your site, and organic traffic spikes. ... and Bing; a trustworthy company's org...

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